This Privacy Policy outlines Reel Lawn’s (“we,” “our,” or “us”) practices regarding the collection, use, and protection of your personal information when you interact with our website (reellawn.com.au), purchase products or services, or communicate with us. We are committed to protecting your privacy and handling your data responsibly in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Policy applies to all visitors, customers, and users of our website and services. By using our website or services, you consent to the practices described in this Privacy Policy.

Information We Collect
Reel Lawn may collect two main categories of information: Personal Information and Non-Personal Information.

Personal Information includes data that identifies you personally, such as your name, email address, phone number, mailing or delivery address, company or business name for contractors or commercial clients, payment information which is processed securely via third-party providers, and any other information you voluntarily provide when contacting us, requesting a quote, placing an order, or inquiring about our products and services including topdressing, aeration, fertilisers, equipment hire, or DIY lawn care advice.

Non-Personal Information, which is aggregated or anonymous data, includes browser type and version, IP address, device type and operating system, pages visited, time spent on our site, and referral sources, as well as usage data collected through cookies and similar technologies.

We collect this information directly from you for example via contact forms, orders, or emails, and automatically through our website technologies.

How We Use Your Information
We use the collected information to process orders, quotes, and service requests, to communicate with you about products, services, bookings, or equipment hire, to provide customer support and respond to inquiries, to improve our website, products, and services, for marketing and promotional purposes only with your consent or where permitted by law, to comply with legal obligations, prevent fraud, and enforce our terms, and to analyse website usage and enhance user experience.

Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance functionality, remember preferences, and analyse traffic. You can manage cookie preferences through your browser settings. We do not use tracking for cross-site advertising without consent.

Sharing and Disclosure of Information
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

We may disclose your information to trusted service providers who assist with website hosting, payment processing, delivery, analytics, or marketing under strict confidentiality agreements, to professional advisers such as lawyers or accountants where necessary, and to law enforcement, regulators, or other third parties when required by law or to protect our rights and safety.

All third-party service providers are contractually obligated to protect your data and use it only for the purposes we specify.

Data Security
We implement reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, misuse, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Retention of Your Personal Information
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Once no longer needed, we securely delete or anonymise it.

Your Rights and Choices
Under Australian privacy law, you have the right to access the personal information we hold about you, request correction of inaccurate information, request deletion or restriction of processing subject to legal exceptions, opt out of direct marketing communications at any time, and withdraw consent where applicable.

To exercise these rights, contact us using the details below. We will respond within a reasonable timeframe.

International Transfers
If we transfer data outside Australia, we take steps to ensure appropriate safeguards are in place.

Children’s Privacy
Our services are not directed at children under 16. We do not knowingly collect personal information from children.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The revised version will be posted on our website with an updated “Last Updated” date. We encourage you to review this Policy periodically.

Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Reel Lawn
Email: contact@reellawn.com.au
Phone: +61 467 807 697
Website: reellawn.com.au

This Privacy Policy is provided for informational purposes and does not create any contractual rights. For the most current version, please visit our website.